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어린이극장 및 도서관 특성화 프로그램 개발 및 시범운영 최종보고서


2007 국립아시아문화전당-어린이지식문화원 운영조직화사업
어린이극장 및 도서관 특성화 프로그램 개발 및 시범운영 최종보고서

2008.7.
전남대학교 산학협력단


 - 목 차 -

Ⅰ. 어린이극장 운영전략 및 특성화 프로그램 개발

제 1 장 어린이극장 운영전략 및 운영체계 ······································································· 1
제1절 어린이극장 운영전략의 개요 ·················································································· 1
1. 어린이극장의 비전 ······································································································· 1
2. 어린이극장의 기본목적 ······························································································· 2
3. 어린이극장의 운영 방향 ····························································································· 3
4. 어린이극장의 기능 및 역할 ······················································································· 4
5. 어린이극장의 전략과제 도출 ····················································································· 5
6. SWOT 분석 ··················································································································· 6
7. 어린이극장 운영전략 및 프로그램 개발 전략과제 도출 ····································· 9
8. 종합운영전략 및 운영체계 수립절차 ····································································· 10
9. 어린이극장 및 도서관 연계방안 ············································································· 11
제2절 세부운영 전략 및 운영체계 ················································································· 13
1. 어린이극장 운영 전략 및 운영체계 ······································································· 13
2. 어린이극장 예산 운영 전략 및 운영체계 ····························································· 20
3. 어린이극장 공간 운영 전략 및 운영체계 ····························································· 27
4. 어린이극장 마케팅·홍보 전략 및 운영체계 ························································· 31
5. 어린이극장 재정 ········································································································· 41
6. 어린이극장 관리운영 및 협력기관 구축과 기타전략 및 운영체계 ················· 42
7. 어린이극장 프로그램 운영전략 및 운영체계 ······················································· 45
제 2 장 어린이극장 중장기 로드맵 및 세부일정 ··························································· 50
1. 어린이극장 중장기 로드맵 ······················································································· 50
2. 어린이극장 중장기 로드맵 수립에 따른 세부일정 ············································· 50
1) 운영체계 수립의 로드맵 및 세부일정 ································································ 50
2) 프로그램 개발의 로드맵 및 세부일정 ································································ 53
제 3 장 국내외 어린이극장 운영방안 및 특성화 프로그램 요구분석 ······················· 57
1. 설문 목적 및 대상 ··································································································· 57
2. 연구결과 ······················································································································· 61
3. 요구분석을 통한 시사점 도출 ················································································· 89
제 4 장 국내외 어린이극장 사례 조사 분석 ··································································· 93
1. 국내 어린이극장 사례조사 분석 ············································································· 93
2. 국외 어린이극장 사례조사 분석 ············································································· 94
3. 국내외 사례조사를 통한 시사점 도출 ································································· 96
제 5 장 어린이극장 특성화 프로그램 개발 ····································································· 98
1. 특성화 프로그램 개발 배경 ····················································································· 98
1) 특성화 프로그램 개발 방향 ·················································································· 98
2) 특성화 프로그램 개발 목표 ·················································································· 99
3) 특성화 프로그램 특성 ·························································································· 99
4) 특성화 프로그램 유형 ························································································ 100
5) 특성화 프로그램 개발 ························································································ 102

Ⅱ. 어린이도서관 운영전략 및 특성화 프로그램 개발
제 1 장 어린이도서관 운영전략 ······················································································· 125
제1절 어린이도서관 운영전략의 개요 ········································································· 125
1. 운영전략의 개념 ······································································································ 125
2. 어린이도서관의 비전 ································································································ 125
3. 어린이도서관의 기본목적 ························································································ 125
4. 어린이도서관의 기능 및 역할 ················································································ 128
5. 어린이도서관의 운영방향 ························································································ 129
6. SWOT 분석 ················································································································ 130
7. 어린이도서관 전략과제 도출 ·················································································· 131
8. 영역별 중점과제 및 세부과제 ················································································ 132
9. 종합운영전략 및 운영체계 ······················································································ 133
10. 어린이극장 및 도서관 연계방안 ········································································ 134
제2절 세부운영 전략 및 운영체계 ··············································································· 136
1. 어린이도서관 프로그램 운영 전략 및 운영체계 ················································ 136
2. 어린이도서관 조직 운영 전략 및 운영체계 ························································ 139
3. 어린이도서관 장서 운영 전략 및 운영체계 ························································ 158
4. 어린이도서관 예산 운영 전략 및 운영체계 ························································ 172
5. 어린이도서관 공간 운영 전략 및 운영체계 ························································ 179
제 2 장 어린이도서관 중장기 로드맵 ··········································································· 225
제1절 어린이도서관 중장기 로드맵 및 세부일정 ····················································· 225
1. 어린이도서관 중장기 로드맵 ·················································································· 225
2. 중장기 로드맵 수립에 따른 세부일정 ·································································· 225
2.1 운영체계 수립의 로드맵 및 세부일정 ······························································ 225
2.2 프로그램 개발의 로드맵 및 세부일정 ···························································· 228
2.3 장서개발 및 관리 시스템 로드맵 및 세부일정 ·············································· 228
2.4 이용자 서비스 및 홍보, 마케팅 로드맵 및 세부일정 ··································· 229
제 3 장 어린이도서관 운영방안 및 특성화 프로그램 요구 분석 ··························· 230
1. 분석 목적 및 대상 ···································································································· 230
2. 요구분석을 통한 시사점 도출 ················································································ 230
2.1 1차 요구분석을 통한 시사점 도출 ··································································· 230
2.2 2차 요구분석을 통한 시사점 도출 ··································································· 239
제 4 장 국내외 어린이도서관 사례 조사 분석 ····························································· 246
1. 국내 어린이도서관 사례조사 분석 ········································································ 246
2. 국외 어린이도서관 사례조사 분석 ········································································ 265
3. 국내외 사례조사를 통한 시사점 도출 ·································································· 288
제 5 장 어린이도서관 특성화 프로그램 개발 ····························································· 290
제1절 특성화 프로그램 개발 원리 ··············································································· 290
1. 특성화 프로그램 개발 방향(1) ··············································································· 290
2. 특성화 프로그램 개발 방향(2) ··············································································· 291
3. 특성화 프로그램 개발 ···························································································· 292
3.1 주요 독서 프로그램 매뉴얼 ················································································ 297
3.2 주요 비독서 프로그램 매뉴얼 ············································································ 308

Ⅲ. 어린이극장 및 도서관 특성화프로그램 시범운영 ······································· 314
제 1 장 어린이극장 특성화프로그램 시범운영 ························································· 314
1. 특성화 프로그램 시범운영 프로그램의 기획의도 ············································· 314
2. 특성화 프로그램 시범운영 계획서 ······································································· 314
1) 어린이극장 공연 ····································································································· 314
2) 연극놀이 프로그램 ······························································································· 322
3) 전통문화 체험 프로그램 ······················································································· 329
3. 특성화 프로그램 결과 및 시사점 ······································································· 334
제 2 장 어린이도서관 특성화프로그램 시범운영 ······················································· 336
1. 특성화 프로그램 시범운영 프로그램의 기획의도 및 목적 ······························ 336
2. 특성화 프로그램 시범운영 계획서 ········································································ 337
3. 특성화 프로그램 시범운영 공간운영 ·································································· 350
4. 어린이도서관 특성화 프로그램 시범운영 결과 및 시사점 ···························· 352


참고문헌 ································································································································· 377
첨부 1. 주요 추진 경과 ····································································································· 385
첨부 2. 참여자 리스트 ····································································································· 418
<부록 1> 어린이극장 및 도서관 이용실태 및 특성화 프로그램 의견조사(교사) · 422
<부록 2> 어린이극장 및 도서관 이용실태 및 요구도 조사(학부모) ······················· 443
<부록 3> 어린이도서관 운영현황 및 전문가 의견조사 ·············································· 461
별책 1. 어린이극장 및 도서관 기초 자료 조사집
별책 2. 어린이극장 및 도서관 특성화 프로그램 운영매뉴얼
별책 3. 어린이극장 및 도서관 특성화 프로그램 시범운영 기록물 및 홍보자료

 

 

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